Take a look around The Pure Package website and read about the principles behind our healthy eating plans and information on gourmet diet delivery in London.
The Pure Package has revolutionised dieting and the choices people have in the capital. We are an authority on diet and food’s crucial role in people’s busy lifestyles. With the expertise of nutritionists, dietary therapists and chefs, The Pure Package has helped thousands of people to reach their personal health goals.
The Pure Package is convenience with a conscience. We care about the world we live in and take pride in making buying decisions based on a strong ethical code; we do the hard work allowing you to enjoy your food without guilt.
Award winning company
Makes your life easier
Convenience with a conscience
Ethical ingredients, packaging & deliveries
Helps you achieve your goals
Fresh food not based on a fad diet
Jennifer Irvine launched The Pure Package in 2003. From a humble beginning (in Jennifer’s kitchen!) this unique concept has developed into an award winning business without losing that personal touch, which ensures that our fresh, convenient meals are prepared with real people in mind.
Jennifer draws much of the inspiration for The Pure Package from her childhood spent on her parent’s farm in Ireland. Raised in West Cork, she developed a passion for food, cooking and growing fresh produce.
Jennifer continues to exercise her passion for helping clients reach their health goals through The Pure Package diet programmes.
“My philosophy is that you can reach your health goals whilst enjoying delicious nutritionally balanced convenient food. ” Jennifer Irvine, Founder
Our Ethics
We do our utmost to ensure that the food we produce is sourced and delivered in an ethical and environmentally friendly way. The Pure Package makes ethically based buying decisions, and as an organisation we take our responsibility to the natural world extremely seriously. We are opposed to the mistreatment of animals and we are committed to sourcing all of our products ethically. We also firmly believe that a better quality of life results in a superior food product.
The Pure Package’s packaging is 100% recyclable. The company also recycles all packaging returned to The Pure Package by its customers with returns of packaging running at over 90%.
100% free-range chicken & eggs
Ethically sourced sustainable fish
No GM food
Perfectly balanced not based on a fad diet
Convenience with a conscience
100% recyclable packaging
Carbon Neutral Deliveries
The Pure Package recognises the magnitude of the problem represented by climate change and we take reasonable steps to ensure that our emission of carbon and other greenhouse gases is kept to a minimum. A major part of this is our commitment to carbon neutral deliveries. We neutralise our deliveries and we plan our routes efficiently. This ensures that the produce you receive is working to maintain both your health and that of the world around you.
We are constantly looking at improving our impact on the environment… so watch this space!
“The world is an amazing place and we have a responsibility to it. Lets play our part in keeping it that way.” Jennifer Irvine, Founder
Our Founder & Ethics
The Pure Package has revolutionised dieting and the choices people have in the capital. We are an authority on diet and food’s crucial role in people’s busy lifestyles. With the expertise of nutritionists, dietary therapists and chefs, The Pure Package has helped thousands of people to reach their personal health goals.
The Pure Package is convenience with a conscience. We care about the world we live in and take pride in making buying decisions based on a strong ethical code; we do the hard work allowing you to enjoy your food without guilt.
Jennifer Irvine launched The Pure Package in 2003. From a humble beginning (in Jennifer’s kitchen!) this unique concept has developed into an award winning business without losing that personal touch, which ensures that our fresh, convenient meals are prepared with real people in mind.
Jennifer draws much of the inspiration for The Pure Package from her childhood spent on her parent’s farm in Ireland. Raised in West Cork, she developed a passion for food, cooking and growing fresh produce.
Jennifer continues to exercise her passion for helping clients reach their health goals through The Pure Package diet programmes.
“My philosophy is that you can reach your health goals whilst enjoying delicious nutritionally balanced convenient food. ”
Jennifer Irvine, Founder
Our Ethics
We do our utmost to ensure that the food we produce is sourced and delivered in an ethical and environmentally friendly way. The Pure Package makes ethically based buying decisions, and as an organisation we take our responsibility to the natural world extremely seriously. We are opposed to the mistreatment of animals and we are committed to sourcing all of our products ethically. We also firmly believe that a better quality of life results in a superior food product.
The Pure Package’s packaging is 100% recyclable. The company also recycles all packaging returned to The Pure Package by its customers with returns of packaging running at over 90%.
Carbon Neutral Deliveries
The Pure Package recognises the magnitude of the problem represented by climate change and we take reasonable steps to ensure that our emission of carbon and other greenhouse gases is kept to a minimum. A major part of this is our commitment to carbon neutral deliveries. We neutralise our deliveries and we plan our routes efficiently. This ensures that the produce you receive is working to maintain both your health and that of the world around you.
We are constantly looking at improving our impact on the environment… so watch this space!
“The world is an amazing place and we have a responsibility to it. Lets play our part in keeping it that way.”
Jennifer Irvine, Founder